Interested in owning and EFM Studio?

EFM is Australia's most proven fitness franchise, with un-matched industry experience (over 3 decades in operation) and Australia's only rent-free franchise business model


CUTTING EDGE training systems

UNMATCHED experience of 30+ years in franchising

A COMPELLING cash flow opportunity

A TRUE PARTNERSHIP that’s based on fairness and support to help you succeed

A GENEROUSLY SIZED exclusive marketing territory from which to operate

AN EXPLODING BRAND that your members will love!

Make An Enquiry

We’ve refined and proven our unique EFM System and group training model over 3 decades (yes, 30+ years in operation) across multiple sites in Australia, and we have plug and play sites ready to go!

We’re looking for either fitness industry “owner operators” wanting to work in the business with a hands on approach; or entrepreneurs keen to derive new sources of income by appointing studio managers on their behalf.

Either way, we’re sure you’ll be impressed with the way we do things here at EFM


We work on a philosophy of fairness above all else, where we operate with our franchisees in mind in everything we do. A “true partnership” between franchisee and franchisor that isn’t just rhetoric – it’s at the core of how we do business. Like some examples of exactly what we mean by fair? Two of the biggest hurdles faced by prospective owners are finding the right site and getting signed-up members when you are ready to start. So…


Just imagine running your own fitness studio without the burden of ongoing rent!
Your Competitive Advantage: Here’s an EFM Franchisee’s advantage over every other gym and fitness Franchise: Low Cost or Rent Free Fitness Business Facility: The majority of our Franchisees pay no rent at their studios.


Various financing of equipment options (for approved applicants) so you can focus on the business, and not stress about set up costs.